By Joseph Wolkin Welcoming Amanda Mertz as the New Miss Coors Light By Joseph Wolkin It’s time to start fresh for the Miss Coors Light program. Starting at Richmond, Rachel Rupert will no longer be the face that greets drivers following their pole runs on qualifying day. Instead, Amanda Mertz, who was Miss Kentucky in 2012, will take over the position that Rupert has held since 2010. Growing up, her father took her to a NASCAR race, and ever since – she has fallen in love with the sport. As she adjusts to her new role, Mertz is set to move to…