Marketing Program: Print + Digital + Trackside Sampling
NASCAR Pole Position and
ROAR! Weekly Race Magazine
We’ll take you from 0 to 193.73 MPH
NASCAR Pole Position, ROAR! Weekly Race Magazine and Out of the Groove are print-digital-social programming published produced and distributed exclusively for NASCAR fans. Since 2005, NASCAR Pole Position has taken its readers behind the scenes of America’s favorite racing series and provide readers with both great content and photography. Our mission is to create a must-read racing experience that resonates with readers and turns our readers into fans of your product or service. We also deliver a unique, trackside event marketing experience that places your brand in the hands of the fan. Regardless of the size of your company, we will connect you with NASCAR fans.
NASCAR Pole Position | 35 print magazines | view archives
ROAR! Race Magazine | 72 digital magazines | view archives
NASCAR Pole Position is an officially licensed publication of NASCAR
Special Interest Media Kit: Favorite Finds
Special Edition Media Kit: 2020 PREVIEW — Exclusively in Walmart
NASCAR Pole Position is published and distributed to NASCAR fans across the country. Both the print and digital magazines are distributed for free to race fans from February through November. See digital example.
ROAR! is NASCAR’s only free weekly digital magazine. Published 74 times a year for desktop, tablet and mobile devices, ROAR! provides race fans with a weekly, in-depth look at the sport. See an example.
The No. 1 NASCAR content creator on YouTube, Eric Estepp hosts “Out of the Groove”, a twice weekly talk show covering news and trending topics in the NASCAR fan community. As the top creator in the community, Eric is a major driver of the sport’s online conversation each week. In addition to being broadcast to his nearly 100,000 subscribers, Out of the Groove is also featured in ROAR! — Pole Position’s Weekly Digital Magazine. Our program allows you to include your brand in the show via product placement, demonstration or even an on-air appearance. Click here for more information.
NASCAR Pole Position and ROAR! both provide its partners opportunities to extend its message beyond advertising. This includes unique editorial and photographic opportunities.
The NASCAR Pole Position team can work with you to place your driver on the front cover of a magazine edition. Read an overview of the NASCAR Pole Position Custom Cover Program.
NASCAR Pole Position magazine has unique ways for companies (and budgets) of all sizes to showcase their products or services to NASCAR fans. The Favorite Finds program allows NASCAR Pole Position-endorsed products and services to be featured in both print and digital editions during the season. See media kit here.
Select companies can receive the rights to have their company or brand logo placed on the front cover of NASCAR Pole Position and ROAR! magazines. This limited-availability presence places your brand in a unique position in the magazine and also on the coffee tables of hundreds of thousands of NASCAR fans.
|2/16/2020||Daytona||Daytona Media Kit|
|2/23/2020||Las Vegas||Las Vegas Media Kit|
|3/1/2020||California||California Media Kit|
|3/8/2020||Phoenix||Phoenix Media Kit|
|3/15/2020||Atlanta||Atlanta Media Kit|
|3/22/2020||Miami||Miami Media Kit|
|3/29/2020||Texas||Texas Media Kit|
|4/5/2020||Bristol||Bristol Media Kit|
|4/19/2020||Richmond||Richmond Media Kit|
|4/26/2020||Talladega||Talladega Media Kit|
|5/3/2020||Dover||Dover Media Kit|
|5/9/2020||Martinsville||Martinsville Media Kit|
|5/24/2020||Charlotte||Charlotte Media Kit|
|5/31/2020||Kansas||Kansas Media Kit|
|6/7/2020||Michigan||Michigan Media Kit|
|6/14/2020||Sonoma||Sonoma Media Kit|
|6/21/2020||Chicago||Chicago Media Kit|
|6/27/2020||Pocono||Pocono Media Kit|
|7/5/2020||Indianapolis||Indianapolis Media Kit|
|7/11/2020||Kentucky||Kentucky Media Kit|
|7/19/2020||New Hampshire||New Hampshire Media Kit|
|8/9/2020||Michigan||Michigan Media Kit|
|8/16/2020||Watkins Glen||Watkins Glen Media Kit|
|8/23/2020||Dover||Dover Media Kit|
|8/29/2020||Daytona||Daytona Media Kit|
|9/6/2020||Darlington||Darlington Media Kit|
|9/12/2020||Richmond||Richmond Media Kit|
|9/19/2020||Bristol||Bristol Media Kit|
|9/27/2020||Las Vegas||Las Vegas Media Kit|
|10/4/2020||Talladega||Talladega Media Kit|
|10/11/2020||Charlotte||Charlotte Media Kit|
|10/18/2020||Kansas||Kansas Media Kit|
|10/25/2020||Texas||Texas Media Kit|
|11/1/2020||Martinsville||Martinsville Media Kit|
|11/8/2020||Phoenix||Phoenix Media Kit|
Vice President, Sales
Vice President, Executive Accounts
Vice President, Motorsports
Senior Account Executive